Gowan Distributors Limited, Peugeot Importers in Ireland, is pleased to announce key personnel appointments. Geraldine Browne has been appointed Quality and Brand Standards Manager, whilst Ray Finlay joins Gowan Distributors Ltd as Regional Sales Development Manager. The appointments come at a time when the lion-brand is enjoying strong consumer demand across the range of award-winning Peugeot passenger cars and light commercial vehicles and the Peugeot Dealer Network continues to grow and strengthen.
Geraldine Browne has 16 years’ experience in the Irish Motor Industry at both a retail and distributor level. Mum to Poppy and Noah, Geraldine holds an MBS in Retail Management from DIT Aungier Street.
Having previously held the role of Peugeot Regional Sales Development Manager since 2012, Geraldine’s new position will see her responsible for the implementation of Peugeot Operational Brand Standards for Sales and Aftersales in both Gowan Distributors and the Peugeot Dealer Network. Her new role will include the auditing and tracking of Dealer quality and customer satisfaction KPIs, mystery shopping, training, data protection compliance and the execution of the new Peugeot corporate identity signage.
Ray Finlay has enjoyed 29 years in the Irish Motor Trade and has a wealth of experience in both aftersales and sales at retail and manufacturer level for passenger cars, light commercial vehicles and heavy commercials. With a degree in Purchasing and Supply Chain Management from the Irish Institute of Purchasing and Materials Management, Ray is a keen GAA supporter and player.
Ray’s new role as Regional Sales Development Manager will see him support the Peugeot Dealer Network to achieve sales targets, grow county market share and increase conquest business, through the implementation of effective local sales and marketing initiatives.
Des Cannon, Managing Director at Gowan Distributors said, “Geraldine’s new role as Quality and Brand Standards Manager and Ray’s appointment to the role of Regional Sales Manager, is a clear demonstration of our continued commitment to growing the Peugeot brand in Ireland. I wish them both every success here at Gowan Distributors.”